Looking for the perfect greeting card? Whether you are wishing a friend happy birthday, telling that special someone how much you love them, sending get well wishes, or celebrating a major milestone, Hallmark has the perfect greeting card for every occasion. Choose from our vast selection of cards either online or in a store near you and find the perfect message. Hallmark has been making greeting cards for over 100 years, and knows how to make every moment special – find a card today to share your message with your loved one in a way they will always remember.
In the 1970s, Recycled Paper Greetings, a small company needing to establish a competing identity against the large companies like Hallmark Cards, began publishing humorous, whimsical card designs with the artist's name credited on the back. This was away from what was known as the standard look (sometimes called the Hallmark look.) By the 1980s, there was a thriving market for what were now called "alternative" greeting cards, and the name stuck even though these "alternative" cards changed the look of the entire industry.
This card has optional greetings: Happy Birthday!, Happy Belated Birthday!, Thank You!, Thinking of You!, Just Saying Hi!, Get Well Soon!, Bon Voyage!, Have a Great Trip!, Merry Christmas!, Season's Greetings!, Happy Holidays!, Happy New Year!, Spring is Coming!, Welcome Spring!, Happy Spring!, Warm Wishes!, You're Invited!, Good Luck!, Congratulations!
As not answering his stack of correspondence appeared impolite, the London socialite decided to speed up the task by enlisting his friend, artist J.C. Horsley, to design a festive card with a fill-in-the-blank salutation in 1843. The first-ever Christmas card soon inspired copycats, with holiday greetings taking off both in Britain and the United States by the end of the century.