[Lyrics] Well butter my butt and call me a biscuit, you're lookin' better than a barbecued brisket. You're the cream of the crop and the salt of the earth so we're all celebratin' the day of your birth. You can charm the dew off the honeysuckle when folks are feelin' blue, you can make 'em chuckle. We'll be fancy prancin' until the chickens roost, until the cows are home and all the varmints have vamoosed. Now we feel plum tuckered from having so much fun, So you can stick a fork in us - it's lookin' like we're done. [Message] Happy Birthday
These are greeting cards for the budget conscious. There are two common formats for reusable cards. Firstly, there are cards with slits in them positioned to hold pages. Secondly, there are notepad style cards where pages stick to the back of the cards. The pages that have been used for reusable cards can be removed after being received and fresh pages can be used to reuse the cards.
In the 1970s, Recycled Paper Greetings, a small company needing to establish a competing identity against the large companies like Hallmark Cards, began publishing humorous, whimsical card designs with the artist's name credited on the back. This was away from what was known as the standard look (sometimes called the Hallmark look.)[citation needed] By the 1980s, there was a thriving market for what were now called "alternative" greeting cards, and the name stuck even though these "alternative" cards changed the look of the entire industry.
I specifically left the themes on the date night cards fairly generic so that you could use a little creativity with your dates. So if you picked something like “Go Bowl,” it doesn’t necessarily have to mean go bowling. It could mean going out for noodle bowls for dinner, going and creating bowls at a paint your own pottery studio, or really anything you take it to mean. 
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