In the 1970s, Recycled Paper Greetings, a small company needing to establish a competing identity against the large companies like Hallmark Cards, began publishing humorous, whimsical card designs with the artist's name credited on the back. This was away from what was known as the standard look (sometimes called the Hallmark look.)[citation needed] By the 1980s, there was a thriving market for what were now called "alternative" greeting cards, and the name stuck even though these "alternative" cards changed the look of the entire industry.
Features	Clean Edge technology provides smooth, non-perforated edges.	Ultra-fine perforations separate cards cleanly and easily.	Heavyweight cardstock features ultra-fine perforations so cards separate cleanly and easily.	Folds and sits atop any flat surface.	High quality, heavyweight cardstock.	Heavyweight cardstock feeds directly from printer tray.

Uses Print professional business cards from home. Also great for contact cards, loyalty cards, gift tags and more. Print professional business cards from home. Also great for contact cards, loyalty cards, gift tags and more. Create professional invitations, announcements, reminders, seasonal offers and more from your printer. Print place cards for meetings, presentations, seminars and classrooms. Also ideal for labeling products at farmers markets, boutiques and conventions or for calling out food items on a buffet. Print quality greeting cards with a personal touch from home. Ideal for invitations, birthday cards, holiday cards and announcements. Ideal for elegant and memorable personalized note cards. Perfect for thank you cards, invitations and announcements.
Cover Verse: To my Wife my Best Friend You've been there to laugh with me, to cry with me, to be proud of me, and to be happy for all the good things in my life... Inside Verse: You've also shared my disappointments and listened as I worked out my thoughts and feelings about so many things that troubled me... You're the most important part of my world, and you always will be. I love you. Happy Birthday
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