As co-owners of The Land of Lost Content, the world’s largest archive of 20th Century popular culture, we’re always thinking of new, exciting ways to make Britain’s rich cultural heritage relevant to the modern consumer. Our greeting card collection with Hallmark does exactly that, and features images from the 50s, 60s and 70s in a 12-part collection.
The market for Christmas collectibles is actually on the rise, according to Terry Kovel, co-author of the Kovels' Antiques & Collectibles Price Guide. "All of the holidays have gotten more popular in collecting," she tells GoodHousekeeping.com. "And the most popular one obviously is Christmas." Vintage cards in good condition can fetch about $10 to $50 apiece, she says, but particularly valuable ones can shoot up into the three- or even four-figure range.
By the 1850s, the greeting card had been transformed from a relatively expensive, handmade and hand-delivered gift to a popular and affordable means of personal communication, due largely to advances in printing, mechanization, and a reduction in postal rates with the introduction of the postage stamp.[4] This was followed by new trends like Christmas cards, the first of which appeared in published form in London in 1843 when Sir Henry Cole hired artist John Calcott Horsley to design a holiday card that he could send to his friends and acquaintances. In the 1860s, companies like Marcus Ward & Co, Goodall and Charles Bennett began the mass production of greeting cards. They employed well known artists such as Kate Greenaway and Walter Crane as illustrators and card designers. The extensive Laura Seddon Greeting Card Collection from the Manchester Metropolitan University gathers 32,000 Victorian and Edwardian greeting cards and 450 Valentine's Day cards dating from the early nineteenth century, printed by the major publishers of the day.[5]

The Greeting Card Association is an international trade organization representing the interests of greeting card and stationery manufacturers. John Beeder, former president of the Greeting Card Association, says greeting cards are effective tools to communicate important feelings to people you care about: "Anyone feels great when they receive an unexpected card in the mail. For me, there’s nothing like a greeting card to send a special message. I’m proud to be a part of an industry that not only keeps people connected, but uses both imagery and the power of words to help us express our emotions.”
You wouldn’t get everyone in your life the same birthday present, so don’t settle for anything less than the perfect happy birthday card for your honoree. Start with a card featuring cake, macarons, or balloons in vivid colors and patterns that you’d never find at the party supply store. Cards stamped in silver, rose gold, and gold foil make every birthday a milestone (we won’t guess which one). There are even new rainbow and holographic foil choices for the recipient who lives in the future, but can’t resist a wee bit of sparkle. For something truly unique to the two of you, our photo birthday cards let you use a snapshot as the backdrop to your fond wishes—a lovely memento of the previous year, and the many more to come. It’s easy to add photos, crop and filter them, and accentuate your delivery with an envelope liner or designed online backdrop. If you’re a label-conscious gift-giver, pick out a card from design luminaries and master stationers like kate spade new york and Mr. Boddington’s Studio. There’s something for pretty, witty, or just plain silly birthday boys and girls, at every level of taste and rarefaction. (And laughs. Don’t forget laughs.) We’ll make it easier to deliver, too. Once you’ve chosen just the right card for your superannuated friend, use our online design tool to customize the wording and wrap up any lingering details with a figurative bow.
In the United States, over 7 billion greeting cards are sent to family, friends, and loved ones each year! Current is proud to have a part in upholding this year-round tradition with a wide assortment of greeting cards for special and not-so-special occasions alike! You'll find all occasion greeting cards with just the right words or blank cards to let you express what is in your heart. Sharing the joys and sorrows of life and everything in between is so much easier with top quality greeting cards from Current at your fingertips!
Whew, it feels like we just barely made it through the Christmas holiday season, but now Valentine’s Day is just around the corner! I made these ninja printable Valentine’s Day cards at the request of my seven-year-old son who asked if I would design “some valentines for boys – with no glittery hearts or love and all that girly stuff!” After reminding him that valentines cards are for Valentine’s Day and all, he finally relented and let me add a few hearts to the cards…as long as they weren’t glittery!
In the 1970s, Recycled Paper Greetings, a small company needing to establish a competing identity against the large companies like Hallmark Cards, began publishing humorous, whimsical card designs with the artist's name credited on the back. This was away from what was known as the standard look (sometimes called the Hallmark look.)[citation needed] By the 1980s, there was a thriving market for what were now called "alternative" greeting cards, and the name stuck even though these "alternative" cards changed the look of the entire industry.

Cover Verse: For a wonderful Sister Hope the sweetest moments of your birthday live on as memories that warm your tomorrows... Hope each happy wish being made for you finds its way to your doorstep... Hope the dreams of your heart big and small all come true... Inside Verse: ...and hope you always know what a wonderful sister you are. Happy Birthday
Current offers unique happy birthday cards in various styles for birthdays of all ages. We also have Select-A-Card options when you want to send a card as unique as the person receiving the card! When words are tough to find, our sympathy greeting cards and thoughtful get well cards can help. We also offer greeting card value packs so you will have a card for every holiday and occasion on hand.
Looking for the perfect greeting card? Whether you are wishing a friend happy birthday, telling that special someone how much you love them, sending get well wishes, or celebrating a major milestone, Hallmark has the perfect greeting card for every occasion. Choose from our vast selection of cards either online or in a store near you and find the perfect message. Hallmark has been making greeting cards for over 100 years, and knows how to make every moment special – find a card today to share your message with your loved one in a way they will always remember.
This card has optional greetings: Happy New Year, Kung Hei Fat Choi, Wishing You Happiness and Prosperity, Happy Spring, Welcome Spring, Celebrate New Beginnings, Hope Springs Eternal, Stay Strong, With Sympathy, Have a Peaceful Day, Happy Birthday, Happy Anniversary, Thank You, Thinking of You, Get Well Soon, Just Saying Hi, You're Invited, Good Luck, [No Caption]
In this section, you can actually design and create your own card and print it out in your home to send to family and friends. There is a template to which you can upload a personal or family photo from your computer or choose one of the many images available on the site. You can also choose from among the many message options and also add your own personal note. Print it out and voila! You have your own custom paper greeting card that you can sign, seal with love and send just in time for the special occasion! 
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