In the 1970s, Recycled Paper Greetings, a small company needing to establish a competing identity against the large companies like Hallmark Cards, began publishing humorous, whimsical card designs with the artist's name credited on the back. This was away from what was known as the standard look (sometimes called the Hallmark look.)[citation needed] By the 1980s, there was a thriving market for what were now called "alternative" greeting cards, and the name stuck even though these "alternative" cards changed the look of the entire industry.
It’s easy to say the right thing when presents are involved. Whether you’re passing along a happy birthday greeting or returning the favor with a magnanimous thank you card, our designs for good times give your fond wishes a suitably grand entrance. Choose from gleefully witty illustrated designs, stately typographic and calligraphed options, or photo cards that let you use a memorable portrait as a backdrop. Lovers of fine stationery will be thrilled to find work by papercraft favorites like Mr. Boddington’s Studio and Rifle Paper Co. represented in our online collection. No matter what medium you choose to express yourself, we’ll leave you plenty of room for additional notes—and with our online design tool, they’re sure to be letter-perfect. You’ll have the chance to edit your card’s wording of course, but you’ll also find new venues for expression in the envelope liner and online backdrop—colorful new places to add a bit of pattern and print.
Recognizable cartoon figures like Snoopy, Mickey Mouse, and Felix the Cat also have a specific market, and then there's the big guy himself. Santa's look and demeanor has changed a lot over the years, but he's remained popular among buyers. Before Coca-Cola helped popularize our notion of Santa today, he often wore a green coat, or had elfish features instead more jolly ones.
In recent years, photo greeting cards have gained widespread popularity and come in two main types. The first type are photo insert cards in which a hole has been cut in the centre. A photo slides in just like a frame. The second type are printed photo cards in which the photo is combined with artwork and printed, usually on a high-end digital press, directly onto the face of the card. Both types are most popular for sending holiday greetings such as Christmas, Hanukkah, and for baby showers.

Catalogue designs, national mailing, accessories, offset printing, and digital printing are provided. Some of the designs and accessories for the stationery are wedding invitations, feathers, elegant cards, traditional wedding invitations, contemporary wedding invitations, handmade wedding invitations, Indian wedding invitations and Indian wedding cards.


In the United States, over 7 billion greeting cards are sent to family, friends, and loved ones each year! Current is proud to have a part in upholding this year-round tradition with a wide assortment of greeting cards for special and not-so-special occasions alike! You'll find all occasion greeting cards with just the right words or blank cards to let you express what is in your heart. Sharing the joys and sorrows of life and everything in between is so much easier with top quality greeting cards from Current at your fingertips!

Our lives are filled with momentous occasions and celebrations with the ones close to us and some - if not all - of these moments call for a special greeting. From holiday greetings to seasonal, birthday, and everyday occasions, Shutterfly takes care of all your greeting card needs. Original designs and detail make Shutterfly greeting cards perfect for your family holiday photo cards, thank you cards, and more.
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